Manager, Demand Generation & Growth Marketing
It's fun to work in a company where people truly BELIEVE in what they're doing!
We're committed to bringing passion and customer focus to the business. Creation Technologies is seeking a data-driven, revenue-focused Manager of Demand Generation & Growth Marketing to build and scale our pipeline generation engine. This leader will design and execute integrated campaigns across digital, ABM, paid media, events, and account-based initiatives to support business development teams across Aerospace & Defense, Medical Technology, and Industrial markets. This role is directly accountable for marketing-sourced and marketing-influenced pipeline contribution and works closely with Sales leadership to align marketing investments to revenue outcomes. Key Responsibilities: Demand & Pipeline Strategy- Develop and execute integrated demand generation programs aligned to revenue targets
- Own campaign planning, targeting, execution, and reporting
- Partner with Sales to align on target accounts and vertical priorities
- Drive account-based marketing initiatives
Digital & Performance Marketing
- Manage website optimization for conversion
- Oversee paid media strategy (LinkedIn, search, retargeting)
- Improve SEO performance in key verticals
- Optimize lead capture and nurture flows
Marketing Operations & Analytics
- Partner with Sales Ops to align CRM and funnel reporting
- Track marketing-sourced and influenced pipeline
- Develop executive dashboards tied to revenue outcomes
- Improve attribution and campaign ROI analysis
Event & Field Marketing Support
- Align trade shows and vertical events with lead capture and follow-up campaigns
- Develop pre- and post-event nurture strategies
- Ensure measurable ROI from event investments
Continuous Optimization
- Conduct A/B testing across channels
- Refine ICP and segmentation models
- Identify growth opportunities across vertical markets
- Minimum 10 years of B2B demand generation or growth marketing experience
- Proven experience driving measurable pipeline impact
- Experience working with Salesforce (or similar CRM)
- Strong understanding of ABM platforms (e.g., 6sense preferred)
- Experience in complex, long sales-cycle B2B environments
- Analytical mindset with strong executive presentation skills
- Bachelor’s degree required; MBA preferred but not required
Creation Technologies is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
If you require any accommodations to complete the application process or need the job posting in an alternative format, please email [email protected]. You will be connected with our Talent Acquisition team. If you are contacted regarding the position, please inform our Talent Acquisition team of any accommodations you may need during the recruiting process. All information related to accommodation requests will be handled confidentially. Canada: Title for the position will be in accordance with applicable national and local laws.Recommended Jobs
Director Drug Development Program Management
Using extensive program management knowledge and experience in the drug development industry, the Director, Development Program Management provides operational leadership, direction and support to …
Product Manager / Account Manager
About NineTwoThree NineTwoThree AI Studio is a premier product design, engineering, and marketing firm specializing in custom AI, web, and mobile applications for established brands and funded start…
Contracts Administrator
Job Description Job Description Salary: About J.C. Cannistraro Cannistraro is a third-generation, family-owned mechanical construction firm delivering integrated Plumbing, HVAC, Fire Protec…
Neonatologist
Neonatologist Department of Pediatrics Boston Medical Center – Brighton (Clinical Faculty Appointment, 0.6–1.0 FTE) Boston Medical Center – Brighton, a member of Boston Medical Center H…
Nurse Practitioner Worcester MA
Nurse Practitioner Worcester MA We are looking for a wound care experienced Nurse Practitioner to join our medical group in Worcester MA. This position can be part time, with the potential for ful…
Project Manager (Construction/Fence & Guardrail)
Premier Fence is looking to expand our project delivery team! We are seeking experienced candidates capable of managing all types of fencing, gate, and guardrail projects. Our projects range from bas…
Member Services Representative
Benefits: ~Employee discounts ~Free uniforms ~Opportunity for advancement Crunch Fitness is looking for Membership Sales Representatives to join our growing team. Come change lives through fit…
Legal Administrative Assistant (Legal Secretary) (Boston)
AmLaw firm seeking experienced life sciences and healthcare regulatory attorney for growing practice! This Jobot Job is hosted by: Ken Clarke Are you a fit? Easy Apply now by clicking the Apply …
Maintenance Mechanic
Job Description Job Description Description: A family-owned and privately held property management company, First Realty Management has more than 70 years of experience with the industry knowl…
Ultrasound Technologist Per Diem
Overview Working under the direction of the Ultrasound Manager/Supervisor and Ultrasound Clinical Director, the Ultrasound technologist is responsible for performing all technical procedures wit…