Global Head of Brand Marketing

Overview

We are seeking a strategic Global Head of Brand to lead our brand marketing initiatives as a growth catalyst, driving measurable brand outcomes while navigating organizational transformation. This role has evolved beyond traditional brand management to encompass change leadership, technological integration, and data-driven decision making.
Not sure what skills you will need for this opportunity Simply read the full description below to get a complete picture of candidate requirements.
What You'll Do at Pega

• Develop and execute comprehensive brand growth strategies aligned with company objectives
• Lead cross-functional teams through digital transformation initiatives and AI integration
• Drive measurable brand performance outcomes using advanced analytics and attribution modeling
• Navigate and champion organizational change management processes across marketing functions
• Integrate AI-enhanced marketing strategies into brand positioning and customer engagement
• Collaborate with agencies and external partners on strategic brand campaigns and creative direction
• Establish brand governance frameworks and ensure consistent brand experience across all touchpoints

Who You Are

• Strategic thinking with demonstrated ability to translate vision into measurable execution
• Emotional intelligence combined with analytical rigor and data-driven decision making
• Exceptional communication and cross-functional collaboration expertise
• Agility in rapidly evolving marketing environments with continuous learning orientation
• Innovation mindset with technological adaptability and business value focus

What You've Accomplished

• 10+ years of progressive brand marketing leadership experience with demonstrated P&L impact
• Proven track record of leading teams through digital transformation and technology adoption
• Advanced proficiency in marketing analytics, attribution modeling, and performance measurement
• Experience with AI-powered marketing tools and automation platforms
• Strong change management and stakeholder management capabilities
• Bachelor's degree required; MBA preferred
• Gartner Analyst acclaimed technology leadership across our categories of products
• Continuous learning and development opportunities
• An innovative, inclusive, agile, flexible, and fun work environment
• Competitive global benefits program inclusive of pay + bonus incentive, employee equity in the company

Pegasystems Inc. is subject to certain nondiscrimination and affirmative action record keeping and reporting requirements which require Pegasystems Inc. to invite employees and applicants to voluntarily self-identify their gender identity, race/ethnicity, disability status, and veteran status. Submission of this information is voluntary and refusal to provide it will not subject you to any adverse treatment. The information obtained will be kept confidential and may only be used in accordance with the provisions of applicable federal laws, executive orders, and regulations, including those which require the information to be summarized and reported to the Federal Government of civil rights enforcement purposes.

Apply Now

Already have an account? Log in.

First Name

Last Name

Phone

Email

City

Country of Residence

Postal code

How did you learn about Pega?

Invitation to Self-Identify

Pegasystems Inc. is subject to certain nondiscrimination and affirmative action record keeping and reporting requirements which require Pegasystems Inc. to invite employees and applicants to voluntarily self-identify their gender identity, race/ethnicity, disability status, and veteran status. Submission of this information is voluntary and refusal to provide it will not subject you to any adverse treatment. The information obtained will be kept confidential and may only be used in accordance with the provisions of applicable federal laws, executive orders, and regulations.

Race and Ethnicity

Please select the ethnicity or race you most closely identify with:

• Hispanic or Latino - A person of Cuban, Mexican, Puerto Rican, South or Central American, or other Spanish culture or origin regardless of race.
• White (Not Hispanic or Latino) - A person having origins in any of the original peoples of Europe, the Middle East or North Africa.
• Black or African American (Not Hispanic or Latino) - A person having origins in any of the black racial groups of Africa.
• Native Hawaiian or Other Pacific Islander (Not Hispanic or Latino) - A person having origins in any of the peoples of Hawaii, Guam, Samoa or other Pacific Islands.
• Asian (Not Hispanic or Latino) - A person having origins in any of the original peoples of the Far East, Southeast Asia or the Indian Subcontinent.
• American Indian or Alaska Native (Not Hispanic or Latino) - A person having origins in any of the original peoples of North and South America and who maintains tribal affiliation or community attachment.
• Two or More Races (Not Hispanic or Latino) - All persons who identify with more than one of the above five races.
• I do not wish to disclose - If you choose not to disclose your race/ethnicity, your employer is still required to include such information in the EEO-1 Report.

Disability Status

Form CC-305, OMB Control Number 1250-0005, Expires 4/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. Completing this form is voluntary, and your answer will be confidential. Visit the U.S. Department of Labor’s OFCCP for more information.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your major life activities. Disabilities include, but are not limited to:

• Alcohol or other substance use disorder
• Autoimmune disorders
• Blind or low vision
• Cancer (past or present)
• Cardiovascular or heart disease
• Celiac disease
• Cerebral palsy
• Deaf or serious difficulty hearing
• Diabetes
• Disfigurement
• Epilepsy
• Gastrointestinal disorders
• Mental health conditions
• Missing limbs or partially missing limbs
• Mobility impairment
• Nervous system condition
• Neurodivergence
• Partial or complete paralysis
• Pulmonary or respiratory conditions
• Short stature
• Traumatic brain injury

PUBLIC BURDEN STATEMENT: This voluntary form may be used for OFCCP reporting. This form should take about 5 minutes to complete.

Veteran Status

We are a government contractor subject to VEVRAA. Completing this form is voluntary and confidential. For more information visit OFCCP.

How Do You Know if You Are a Veteran Protected by VEVRAA?

Protected veterans include categories defined by OFCCP. If you believe you belong to a protected category, indicate accordingly.

What Categories of Veterans Are “Protected” by VEVRAA?

• Disabled veteran
• Recently separated veteran
• Active duty wartime or campaign badge veteran
• Armed Forces service medal veteran

Additional Information

Export Compliance – For positions requiring access to technical data, export licenses may be required.

Accommodations – If you require reasonable accommodations under the Americans with Disabilities Act or regional regulations, contact us here or at 1-888-PEGA-NOW.

#J-18808-Ljbffr