Sales Specialist

Equinox
Natick, MA

About Lucid At Lucid, we are creating exceptional mobility experiences through innovation to drive the world forward. Built on Lucid’s proprietary technology and software-defined vehicle architecture, our award-winning vehicles bring our “Compromise Nothing™” approach to the global automotive market. That means refusing to choose between performance and sustainability, design and engineering, ambition and integrity. In Lucid Air and Lucid Gravity, we have designed and built vehicles that have redefined their segments, combining exceptional range, performance, design, and expansive space in a single experience. We achieve this through deep vertical integration, with design, engineering, and production happening in-house across our global offices and manufacturing facilities. Our teams come from industries around the world, united by a shared commitment to excellence. By refusing to settle, you can help redefine what’s possible and shape the future of mobility.As a Sales Specialist in a Lucid Studio, your primary focus will be to guide customers on their journey with Lucid as a main point of contact from sales, transaction facilitation, and successful delivery. This role is pivotal in ensuring a seamless and personalized customer experience. If you're achievement-oriented, thrive in goal-focused settings, and have exceptional relational skills, then you'll excel as a Lucid Sales Specialist. Being a Sales Specialist at Lucid is a career-defining chance for those who are driven by the thrill of uncapped earning potential plus, have the stability of a guaranteed hourly wage. Dive into a role where your efforts are directly rewarded, where your sales talent shines in a dynamic and high-achieving environment. CUSTOMER ENGAGEMENT Needs Assessment: Effectively gauge customer needs through personalized interactions and insightful questioning. Product Expertise: Leverage your in-depth knowledge of Lucid products to offer tailored solutions. Competitive landscape: Take initiative to understand competitor models, pricing, and packages in order to educate customer on why Lucid Customer Relationships: Build and nurture customer relationships to foster brand loyalty. CRM: Utilize Salesforce as CRM tool to track and manage customer interactions with consistent engagement Pipeline Management: Maintain and build a robust sales pipeline through disciplined practices. Goal-Oriented: Meet and exceed performance targets, linking sales with exceptional customer experiences. Conduct test drives and articulate desired selling points ensuring an exceptional experience while driving Lucid vehicles. Deliver an exceptional and memorable sales experience that you would personally want to have TRANSACTION FACILITATION (Desking): Manage end to end transitions for Order to Delivery Management: Support customers with financing/leasing application and Monitor application status, submitted documents and vehicle readiness. Successful Delivery: Guide the customer through the ordering process of Lucid new vehicles, including obtaining documentation, advising on financial products and ensuring the overall purchase and financing process is smooth. Handle registration and facilitation of payment due at signing Coordinate customer support with Lucid Financial Service and Delivery teams as required Assist with daily operations as needed COMMUNICATION Clear Communication: Use exceptional oral and written communication skills to deliver clear and relevant information. Maintain communication on a regular basis during waiting period before delivery date is scheduled Active Listening: Employ active listening techniques to provide solutions that are genuinely helpful to customers. QUALIFICTIONS 2+ years of relevant sales professional experience in commission-based environment, including building and managing a customer pipeline. Retail automotive sales and desking experience highly desired Availability to work flexible hours including weekends, evenings, and holidays in a retail environment Microsoft Office, CRM tools (Salesforce preferred), and retail business systems user experience Proven track record of achieving individual sales goals. Curiosity and passion about electric vehicles and the premium vehicle market and competitive landscape Exceptional communication skills, encompassing active listening, clear verbal articulation, and proficient written communication, ensuring effective and concise conveyance of information. Strong commitment to continuous personal and technical learning, with a track record of quickly acquiring new skills and knowledge and adaptability. Demonstrated perseverance, grit, and the ability to prioritize long-term goals over short-term rewards, consistently exhibiting resilience and determination in overcoming challenges. Keen understanding of automotive market dynamics, financial principles, and industry trends, enabling informed decision making for our customers. Proactive and action-oriented, achieving objectives with a sense of urgency and efficiency. Exceptional time management skills and a highly organized approach to tasks and responsibilities, ensuring prioritization and multitasking. Exceptional interpersonal skills with a demonstrated ability to build and maintain positive, productive relationships with peers and customers. Passionate about electric vehicles and the premium vehicle market. Bachelor’s degree or equivalent work experience preferred. High school or GED required. Ability to coordinate and facilitate customer test-drives. Ability to travel as needed for events Proficiency in English; knowledge of a secondary language is a plus. Physical capacity to stand for extended periods and perform tasks like twisting, bending, squatting, and reaching, with or without reasonable accommodation. Valid driver’s license with no suspensions within the past year. Drivers under 21 must have maintained a Driver’s License for a minimum of 3 years and successfully complete Lucid Training upon hire Ability to obtain appropriate state DMV licensing, where applicable Compensation Range: The compensation range for this position is specific to the locations listed below and is the range Lucid reasonably and in good faith expects to pay for the position taking into account the wide variety of factors that are considered in making compensation decisions, including job-related knowledge; skillset; experience, education and training; certifications; and other relevant business and organizational factors. Earn a guaranteed base pay of $23/hr USD, giving you stable and predictable income from day one. Boost your earnings with uncapped commission, allowing you to earn as much as your performance drives. Enjoy bi‑weekly commission payouts, so you see the results of your work quickly and consistently. Additional Compensation and Benefits: Lucid offers a wide range of competitive benefits, including medical, dental, vision, life insurance, disability insurance, vacation, and 401k. The successful candidate may also be eligible to participate in Lucid’s equity program and/or a discretionary annual incentive program, subject to the rules governing such programs. (Cash or equity incentive awards, if any, will depend on various factors, including, without limitation, individual and company performance.) At Lucid, we don’t just welcome diversity - we celebrate it! Lucid Motors is

Posted 2026-08-05

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