Creative / Graphic Designer (Web, Brand & CMS)
We are looking for an Industrial Design Director to define the next generation of WHOOP hardware. This role sits above the Senior Industrial Designer level and is ideal for a seasoned designer who combines hands-on creative excellence, technical depth, and leadership. You will be hands-on in helping to set the design direction for WHOOP hardware and work closely with engineering, research, product management, and leadership teams to bring visionary ideas to life.
RESPONSIBILITIES: - Define and drive the design vision for WHOOP hardware, including wearables and accessories, ensuring consistency with brand identity and performance standards.- Lead concept creation by translating insights, research, and technology into clear product opportunities through sketches, prototypes, and visual storytelling.
- Partner with mechanical, electrical, and manufacturing engineers to maintain design integrity through production.
- Provide mentorship and guidance to industrial designers while raising the standard of craft and creativity across the team.
- Build and refine high-fidelity prototypes for testing, ergonomics, and CMF studies.
- Balance aesthetics, comfort, and usability to create hardware that feels effortless to wear and use.
- Explore new materials, finishes, and processes that elevate quality and sustainability.
- Deliver world-class design outcomes from concept through DFM with attention to detail, precision, and consistency. QUALIFICATIONS:
- 10 to 12 years of experience in industrial design with a strong portfolio in consumer electronics or wearable products.
- Proven ability to lead and actively contribute to projects and teams from concept to mass production.
- Deep understanding of ergonomics, CMF, and manufacturing processes such as injection molding, overmolding, and metal finishing.
- Strong storytelling and presentation skills that influence across teams and disciplines.
- Proficiency in CAD (SolidWorks), visualization tools (KeyShot), and Adobe Creative Suite.
- Experience collaborating with engineering and manufacturing partners internationally is preferred.
- Passion for performance, technology, and human-centered design.
- A distinct point of view grounded in curiosity and empathy.
- A commitment to excellence in detail and craftsmanship.
- The ability to balance creative vision with practical execution.
- Comfort leading multiple complex projects simultaneously.
- A drive to explore what wearable design can become. BONUS QUALIFICATIONS:
- Experience with soft goods or wearable integration, such as textiles, straps, or sensors.
- Knowledge of sustainable design practices and responsible material use.
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