Product Manager, Adhesives
Innovative Chemical Products Group (ICP Group) is a leading formulator and manufacturer of specialty coatings, adhesives, and sealants serving the construction and industrial end markets. ICP Group is comprised of leading brands known for innovation, quality, and performance. Founded in 2015 and supported by a lean corporate team, ICP Group has scaled rapidly through organic and acquisition growth into one of the largest coatings, adhesives, and sealants companies in North America. ICP Group is headquartered in Andover, MA and has manufacturing and distribution sites throughout North America, Latin America, UK, Europe and the Asia Pacific region.
- Roofing Adhesives – We partner with leading membrane manufacturers (e.g., TPO, PVC, EPDM), roof tile manufacturers (concrete / clay) and sell through leading roofing distributors.
- Laminate Adhesives – We have developed market leading adhesives to support the laminate industry for kitchen and bath surfaces.
- Footwear Adhesives – We supply sustainable and durable adhesives to the footwear industry to support leading brands and manufacturers including the supplier of military boots for the U.S. Army.
- New Applications – Play a leading role on the team that is tasked with exploring new markets and developing innovative solutions that will help support ICP’s lofty growth ambitions.
Product Lifecycle & Strategy
- Own the full lifecycle of the adhesives portfolio, from concept through commercialization.
- Develop and manage product roadmaps based on customer needs, market trends, and competitive positioning.
- Analyze market data and VOC insights to identify gaps and growth opportunities in the relevant segments.
- Maintain awareness of code requirements, installation practices, and regional standards that impact our product usage.
- Collaborate with sales leadership to define positioning, messaging, and selling strategies for each segment.
- Partner with the EVP of Sales to align commercial efforts with product capabilities and value propositions.
- Support the development of training tools, sales collateral, product literature, and digital marketing content.
- Develop and manage pricing strategies to meet margin targets and support market competitiveness.
- Monitor product profitability and work with operations and procurement to drive cost optimization initiatives.
- Identify SKUs for rationalization, enhancement, or re-launch based on performance and market relevance.
- Translate VOC into actionable requirements for the R&D and technical teams to drive innovation and new product development.
- Support qualification efforts and field trials with customers and contractors to validate product performance and application efficiency.
- Ensure all products meet applicable building codes, regulatory standards, and third-party certifications (e.g., ICC-ES, Miami-Dade, ASTM).
- Coordinate with internal teams and external agencies to maintain product listings, technical data sheets, and compliance documentation.
- Serve as the central point of coordination across sales, marketing, operations, quality, R&D, and technical service for all adhesives products.
- Actively participate in S&OP planning, customer meetings, and field visits to ensure alignment and execution.
- 5–10 years of product management, marketing, or technical sales experience in building materials, construction chemicals, or roofing systems.
- Strong knowledge of adhesives or experience with adhesive-based product applications in commercial roofing.
- Track record of launching and managing successful products with clear commercial impact.
- Strong strategic thinker with sound financial acumen.
- Strong analytical skills and ability to make data-driven business decisions.
- Excellent written, verbal, and presentation skills.
- Prior experience working with or within OEM manufacturers of TPO/PVC membrane systems, or with adhesive manufacturers (e.g., Sika, H.B. Fuller, Bostik, GAF, Henry).
- Familiarity with VOC processes, ASTM standards, roofing codes, and product qualification dynamics in OEM markets.
- Bachelor’s degree in engineering, chemistry, construction science, business, or related field. MBA a plus.
- Highly organized and detail-oriented with a sense of urgency and ownership.
- Comfortable operating in a fast-paced, entrepreneurial environment with evolving priorities.
- Collaborative, yet confident in owning product direction and influencing cross-functional teams.
- Customer-centric with a passion for creating solutions that solve real-world application challenges.
- Willingness and ability to travel up to 50% as required.
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