Principal advisor

Cerity Partners
Boston, MA

Position Summary

The Principal Wealth Advisor serves as a key relationship manager, ensuring high client retention by meeting all service needs and developing personalized wealth planning strategies. This role involves onboarding new clients through various programs and serving as a secondary advisor when needed. The Principal Wealth Advisor leads client meetings, collaborates across departments to meet client needs, mentors colleagues, and ensures a superior client experience. Your focus will be on growing assets under management while ensuring exceptional client outcomes and satisfaction.

Primary Responsibilities

  • Serve as a key relationship manager for clients, meeting all service needs and achieving high levels of retention.
  • Develop and communicate customized wealth planning strategies based on clients’ financial goals, risk tolerance, and investment preferences.
  • Serve as a secondary advisor for selected clients as needed.
  • Onboard new client relationships through organic pipelines, Custodian Referral Programs, and Workplace Solution Programs.
  • Lead and/or actively participate in prospect presentations and guide new clients through the onboarding process.
  • Lead client meetings through all phases of our wealth planning process.
  • Coordinate with internal departments (tax, legal, investment teams etc.) to ensure a holistic approach to each client’s financial plan.
  • Identify cross-department solutions for client needs and able to speak generally of other service offerings.
  • Mentor and train colleagues on best practices in wealth planning, client management, and business development.
  • Proactively interact with clients and lead team to create a spectacular client experience.
  • Assist with the timely completion and submission of all client related transaction requests.
  • Involvement in company committees and/or firm-wide initiatives.
  • Perform other duties as deemed necessary or as directed.


Required Qualifications

  • Bachelor’s degree
  • Series 65
  • Completion of CFP® or CFA designation– CPA, JD, CHFC, or another approved advanced designation/degree
  • 7-10+ years of industry experience


Skills And Competencies

  • Proficiency in all Wealth Planner functions, plus:
    • Proven leader, decision-maker, and subject matter expert.
    • Independently sources new client revenue and expands upon existing client relationships.
    • Independently develops and communicates wealth planning strategies and manages client relationships.
  • Strong interpersonal and networking skills with both external clients and internal collaboration.
  • Working knowledge of e-Money, Salesforce, PowerPoint, Word, Excel, Outlook a strong plus.
  • Ability to listen and empathize with clients, spot, and analyze issues, and simplify/explain financial concepts to provide solutions.
  • Strong attention to detail, exceptional problem-solving skills, and ability to organize and prioritize work in order to meet deadlines in a proactive manner with little supervision required.
  • Must accept and thrive in a fast-paced, changing environment.
  • Tenacious about doing what is right for the client – always.

Physical Requirements

  • Prolonged periods sitting at a desk and working on a computer.


Compensation Range

$120,000-180,000

Why Cerity Partners

Our people drive our success by working together to deliver exceptional service to our clients. Below is a glimpse of the key elements of our total rewards package:

  • Health, dental, and vision insurance – day 1!
  • 401(k) savings and investment plan options with 4% match
  • Flexible PTO policy
  • Parental Leave
  • Financial assistance for advanced education and professional designations
  • Opportunity to give back time to local communities
  • Commuter benefits


Cerity Partners is committed to providing an environment where all individuals can be their authentic selves. We are an Equal Opportunity Employer who respects each individual and supports the diverse cultures, perspectives, and experiences of our colleagues. We are dedicated to building an inclusive and diverse workforce and will not discriminate based on race, religion, national origin, sex, sexual orientation, age, veteran status, disability status, or any other applicable characteristics protected by law.

Cerity Partners is committed to working with and providing accommodations to applicants with disabilities or special needs. For those needing accommodations, please reach out to [email protected]. Applicants must be authorized to work for any employer in the U.S.
Posted 2025-11-09

Recommended Jobs

Registered Nurse Emergency Department Part Time 11pm - 7:30am

South Shore Health
Weymouth, MA

Job Description Summary Many opportunities for EXPERIENCED Emergency Department Nurses as we prepare for more growth! If you have at least 6 months of paid Emergency Nursing experience, we want to…

View Details
Posted 2025-09-22

Office & Customer Support Specialist

General Accounts
Shirley, MA

Benefits: ~401(k) ~401(k) matching ~ Competitive salary ~ Dental insurance ~ Health insurance ~ Opportunity for advancement ~ Paid time off ~ Profit sharing ~ Signing bonus ~…

View Details
Posted 2025-09-22

Contractor Sales Representative Building Materials

The Norfolk Companies
Dorchester, MA

Job Description Job Description Description: About Us: Norfolk Hardware & Home Center has been serving Boston and the surrounding communities since 1934. We are a leader in the market deliverin…

View Details
Posted 2025-11-07

Operations associate therapy

Bristol Myers Squibb
Devens, MA

Working with Us Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interes…

View Details
Posted 2025-11-06

FT & PT - Dental Hygienist- Chicopee, MA - $5K SIGN ON BONUS!

Next Wave Partners
Chicopee, MA

Dental Hygienists - Join Our Fun Dental Family! Are you ready to make smiles shine? As a Dental Hygienist on our team, you'll be the superhero behind the scenes, delivering top-notch care with a fr…

View Details
Posted 2025-10-21

Project Manager

DeLucca Fence Company, Inc.
Methuen, MA

Job Description Job Description · Reviewing the plans and the contract for the job to become familiar with the items and layout of the job and any special requirements that may exist. · Review n…

View Details
Posted 2025-10-19

Maintenance Manager

Ascend Wellness Holdings
Amesbury, MA

Job Description Job Description JOB SUMMARY The Maintenance Manager coordinates the installation, maintenance, and repair work in the facility. They lead a team of workers, regularly inspect s…

View Details
Posted 2025-11-07

Worksite Organizer

SEIU Committee of Interns and Residents (CIR)
Boston, MA

SEIU Committee of Interns and Residents (CIR) Worksite Organizer Based in the Boston, MA Area About Us The Committee of Interns and Residents (CIR) is the largest house staff union in…

View Details
Posted 2025-09-01

Director of Critical Care Services ICU (RN)

Jamie Grayem
Worcester, MA

Director of Critical Care Services ICU (RN) Worcester, MA $150,000 to $185,000 Full Benefits+Bonus+ Paid Relocation Position Summary A highly respected healthcare organization in Worcest…

View Details
Posted 2025-10-22

Sales Manager

Gulph Creek Hotels
Newton, MA

Job Description Job Description About Company: Gulph Creek Hotels is widely recognized as the leading hotel management company on the East Coast. Our portfolio of managed properties consistent…

View Details
Posted 2025-11-05