Head of Field Marketing - North America (AI & Infra)

Lavendo
Cambridge, MA

Job Description

Job Description

About the Company

Our client is at the forefront of the AI revolution, providing cutting-edge infrastructure that's reshaping the landscape of artificial intelligence. They offer an AI-centric cloud platform that empowers Fortune 500 companies, top-tier innovative startups, and AI researchers to drive breakthroughs in AI. The company is committed to building full-stack infrastructure to service the explosive growth of the global AI industry, including large-scale GPU clusters, cloud platforms, tools, and services for developers.

The Mission

Accelerate enterprise adoption of AI through localized, high-impact marketing that connects technical innovation with strategic customer outcomes across North America.

The Opportunity

As the Head of Field Marketing - North America , you’ll lead regional marketing strategy and execution across the U.S. and Canada. This role is a key driver of awareness, pipeline growth, and customer engagement, designed for a strategic marketer who thrives at the intersection of sales, marketing, and go-to-market execution. You’ll work closely with sales, partner marketing, and demand generation teams to shape how the company shows up in the market, deliver results with measurable impact, and build scalable marketing engines in a fast-moving AI company.

What You'll Do
  • Develop and own the North American field marketing strategy

  • Execute integrated ABM (account-based marketing) campaigns and regional demand generation

  • Align closely with sales leadership on key accounts and segments

  • Lead high-touch field events: roundtables, executive briefings, webinars, to engage key accounts and industry influencers

  • Partner with channel teams to launch co-marketing initiatives with VARs, ISVs, and GSIs

  • Localize global content and messaging for regional resonance

  • Manage regional marketing budget, ROI tracking, and pipeline attribution

  • Provide market insights to shape messaging, campaign focus, and content

  • Travel 20–30% across North America for field support and customer-facing programs

What You Bring
  • 8+ years in B2B marketing, 4+ in field marketing leadership

  • Industry background in AI, infrastructure, cloud, or enterprise software

  • Strong ABM, event, and campaign execution skills

  • Experience with Salesforce, HubSpot, Marketo, and analytics tools

  • Deep understanding of enterprise buyer journeys and long sales cycles

  • Proven success collaborating with sales and product teams

  • Excellent communication and storytelling skills

  • Bonus: MBA or advanced degree in marketing/business/technical field

  • Bonus: Built field marketing from scratch in a startup or high-growth org

  • Bonus: Familiarity with AI/ML tools, cloud architecture, or infrastructure stack

  • Bonus: Hands-on experience with channel or partner marketing (VARs, ISVs, GSIs)

Key Success Drivers
  • Strategic mindset with the ability to align regional marketing plans to revenue goals

  • Intellectual curiosity about AI infrastructure and Physical AI applications

  • Clear communicator who can simplify complex AI/cloud offerings into audience-relevant campaigns

  • Operational discipline across campaign planning

  • Comfortable leading cross-functional programs with sales, product, and partner teams

  • Adaptable in a fast-moving environment, with a builder mindset and high personal ownership

Why Join?
  • Competitive Compensation: $150K–$200K base salary plus performance bonuses and RSUs (negotiable based on experience and location)

  • Comprehensive Benefits: 100% company-paid medical, dental, and vision coverage for employees and families

  • 401(k) plan with a 4% match program

  • Paid parental leave (20 weeks for primary caregivers; 12 weeks for secondary caregivers)

  • Company-paid short-term/long-term disability and life insurance coverage

  • Monthly reimbursement for mobile/internet expenses (up to $85)

  • Flexible Work Environment: Remote-friendly culture with opportunities for in-person collaboration

  • Innovative Technology: Work with state-of-the-art NVIDIA GPUs and one of the most powerful commercially available supercomputers

  • Sustainability Focus: Contribute to energy-efficient data centers that recover waste heat for residential use

  • Startup culture and innovation backed by the resources of an established company

  • Travel across North America for high-touch field programs

Interviewing Process
  • HR Screening

  • Level 1: Hiring Manager interview (General fit)

  • Level 2: Interview with Head of Product (In-depth)

  • Level 3: Interview with Head of Sales (In-depth)

  • Level 4: Case Study

  • Reference and Background Checks: conducted after successful interviews

  • Job Offer: provided to the selected candidate

We are proud to be an equal opportunity workplace and are committed to equal employment opportunity regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity, or expression, sexual orientation, or any other characteristic protected by applicable federal, state or local law.

Compensation Range: $150K - $200K

Posted 2025-09-01

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