Senior Visual Designer

Manulife
Boston, MA

Join our dynamic marketing team and play a pivotal role in shaping the future of life insurance marketing at John Hancock Insurance!

John Hancock has an exciting opportunity for a passionate, results-oriented, and creative visual designer to support its U.S. Marketing team. We are looking for a designer who would enjoy our dynamic and fast-paced environment, where we embrace a collaborative "get it done together" mindset. The successful candidate provides strategic and innovative creative for both print and digital. You are confident in your ideas and can passionately present them internally in rough form – as well as finely polished when presenting to our partners.


The successful candidate will be responsible for delivering designs that engage customers/financial advisors, while helping to drive sales. You’ll be working in close collaboration with our Copywriters, Video Team and Content Managers on a variety of projects.

The Insurance Marketing Team, of which the Senior Visual Designer is a key part, is responsible for the design and execution of product launches, events, campaigns, B2B relationships, sales enablement, Vitality member engagement, and producer and policyholder communications. This team is an integral part of our comprehensive marketing organization, which includes brand, human-centered design, digital, analytics, and integrated production. Together, these teams collaborate closely to craft our marketing narrative, deliver connected customer experiences, and demonstrate the business value of marketing.

Position Responsibilities:

Art Direction/Graphic Design

  • Routinely conceptualize creative solutions that effectively communicate the strategic intent for each tactic within the assigned projects

  • Deliver strategic thinking and visual direction for a broad range of materials – from print to digital to video

  • Work collaboratively with Copywriters to develop creative concepts and executions of assigned projects

  • Possess solid understanding of the science and market dynamics of assigned projects

  • Work closely with Project Managers to schedule and monitor all projects

  • Perform miscellaneous tasks, as directed by Head of Brand Creative

  • Assist in making presentations to internal stakeholders and external clients

Special Focus Areas

  • Work closely with Social Media manager to conceptualize and design social content for brand channels

  • Partner with UX designers on digital experiences, leading visual design and ensuring brand consistency

Brand Stewardship

  • Educate and inform business partners on the correct use of the brand

  • Create strategies on updating off-brand materials

  • Constantly look for ways to stretch and push the brand to separate work from a sea of sameness

  • Work with external partners and third-party vendors to ensure corporate brand is represented and consistent

  • Work with internal business partners and creatives to assess and grow the brand organically from a corporate perspective (COP)

  • Contribute to brand-related discussions and research topics regarding branded assets and materials for use by members of the company as a whole (media, logos, color palette, templates, etc.)

Staff Development

  • Mentor creative staff (designers, videographers, junior creatives) Responsible for managing the team and all elements of creative services and graphic design on projects

  • Provide detailed direction to all creatives

  • Assist in the education and development of other creatives

Shared Accountabilities

  • Ensure the correct processes are being followed

  • Raise the creative bar – both strategy and execution

Required Qualifications:

  • Bachelor’s Degree in Design Art, Media (or equivalent) required

  • Strong experience in corporate branding systems

  • At least 8-12 years related design experience, preferably with emphasis on financial industry marketing print materials

  • MAC proficiency as well as a thorough knowledge of design software (Adobe Creative Suit: In-Design, Illustrator, PhotoShop, Microsoft Suite)

  • Strong and thorough understanding of traditional design skills including sketching, composition, storyboarding

  • Thorough understanding of typography, color palettes, grid systems, and final file preparation for print and/or web

Preferred Qualifications:

  • Proficiency in Figma a plus

When you join our team:

  • We’ll empower you to learn and grow the career you want.

  • We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.

  • As part of our global team, we’ll support you in shaping the future you want to see.

If you are applying to this role in Massachusetts, please note the salary range is $92,475 - $160,290 USD.

#LI-JH

#LI-Hybrid

The role being advertised is an existing vacancy.

About Manulife and John Hancock

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit .

Manulife is an Equal Opportunity Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact [email protected] .

Referenced Salary Location

Boston, Massachusetts

Working Arrangement

Hybrid

Salary range is expected to be between

$92,475.00 USD - $160,290.00 USD

Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact [email protected] for the salary range for your location.

Manulife/John Hancock offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension/401(k) savings plans and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in the U.S. includes up to 11 paid holidays, 3 personal days, 150 hours of vacation, and 40 hours of sick time (or more where required by law) each year, and we offer the full range of statutory leaves of absence.

We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement .

Know Your Rights I Family & Medical Leave I Employee Polygraph Protection I Right to Work I E-Verify

Company: John Hancock Life Insurance Company (U.S.A.)
Posted 2026-05-18

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