Bilingual Sales and Marketing Associate

The role of the Bilingual Sales & Marketing Associate at Pauline Books and Media (PBM) is to serve as the primary point person for Spanish language titles. The Associate collaborates with the mission of evangelization of the Daughters of St. Paul by supporting both sales and marketing for Spanish language titles. From a sales perspective this includes the direct handling of incoming orders, as well as customer service processes for Paulinas Spanish product as well as PBM English book product, when ordered jointly with Spanish items. This position requires fluency of the Spanish language and English language and will support both the sales and marketing teams with Hispanic market insights and Spanish translations. From a marketing perspective, this position supports the marketing function with any Spanish language needs from catalog development to newsletter development, Spanish language proofreading and Spanish social media. Directly Reports to: Sales Fulfillment Manager with dotted line accountability to Marketing Manager Collaborates together with: Marketing, Shipping, Production, Webstore, Publisher, Design and other departments

• The Bilingual Sales & Marketing Associate spends about 50% of his/her time in support of the sales function requiring Spanish speaking customer service and/or order entry and 50% of their time in support of the marketing function for Spanish titles.
• The Bilingual Sales & Marketing Associate reports to the Sales Manager, but will work closely with the Marketing Manager, as well as with Editorial, Design, Shipping, and Webstore teams.

SALES FUNCTIONS

• Attends Sales/Marketing Dept. meetings for updates, feedback and to answer questions that will further the work of the Sales & Marketing of Pauline Books & Media
• Phone: Answers Customer Service and incoming order lines regarding new accounts, general inquiries, confirmations of orders, returns, complaints and special requests.

o Ensures that all inquiries are responded to and a return call has been placed for all messages from the Customer Service voice Mail. o Maintains outgoing message on individual phone extension. • Correspondence: Follows up on FAX, Phone, E-Mail and Mail dealing with new accounts, inquiries, etc. o Direct data entry of phone, fax internet and mail orders o Maintains computer records of customer base o May enter credit card transactions from the day's activity • Assist with other administrative or customer service-related projects assigned by manager

MARKETING FUNCTIONS

• Attend Marketing Meetings and Marketing Strategy meetings for information regarding new title releases and support efforts.
• Project manage any specific Spanish language efforts such as trade communications, marketing collateral, Spanish promotional efforts, etc.
• Coordinates with Marketing manager for any Spanish language feasibility studies for new titles and reprints
• Ensures effective Spanish copy, creative, signage, support material, flyers, etc., when such items are being developed by marketing

BOTH Sales and Marketing

• Product Knowledge: continued familiarity with PBM products and primarily the Spanish titles for easy reference and communication with customers.
• May update and maintain mailing lists for customer accounts in cooperation with the Marketing Department.
• Coordinates all Spanish language translations, editing, and proofreading for the Paulinas line of titles
• Serves as the point person for all Spanish language titles and integrating these titles into the overall marketing efforts for PBM

SKILLS

• Fluency of both English and Spanish languages
• Appropriate communication and customer relations skills
• Ability to maintain multiple tasks and meet deadlines
• Organized and creative regarding the use of time
• Planning and analysis skills
• Proficiency in Office 365
• Experience in analysis of marketing campaigns and their results
• Ability to research and locate information
• Awareness and attentiveness to the Customer
• Capable of working with responsibility and initiative with minimum supervision
• Professional and pleasant in telephone skills

ABILITIES

• Able to handle change as updates arise
• Maintains confidentiality regarding all Pauline Books and Media operations and finances
• Maintains a safe working environment, keeps the work area clean, empties waste receptacles and keeps floors and aisles clear
• Follows the direction of the manager with minimal supervision and is willing to perform any other task indicated by the manager
• Can take initiative to be proactive and creative in managing and carrying out work and in establishing and rearranging priorities to meet deadlines