Principal Content Marketing Manager

Your role at Dynatrace

Dynatrace is seeking a Principal Content Marketing Manager, Partner Content Strategy to serve as the strategic, creative, and technical lead for how partners are integrated into our content, campaign, and editorial ecosystem. This role sits within the Content & Web Experiences team and operates at a principal level—shaping direction early, creating scalable frameworks, and ensuring partner‑driven content clearly demonstrates product value across channels. The role is responsible not only for strategy, but for elevating content quality, clarity, and execution across teams through strong editorial leadership and documented systems.

What you’ll do

• Serve as a lead for partner‑intebagrated content marketing, ensuring partner narratives clearly and accurately demonstrate Dynatrace product concepts and value.
• Lead partner content strategy across key initiatives, translating partner and business priorities into clear content plans, messaging frameworks, and activation recommendations.
• Create and implement planning and activation frameworks that enable teams to deliver partner‑supported content efficiently across channels (campaigns, editorial, social, web, executive programs).
• Collaborate closely with Partner Marketing, Demand Gen, Social, Editorial, Web, and Product Marketing to establish improved, repeatable ways to demonstrate complex product concepts through partner stories.
• Bring structure to a complex partner ecosystem by clearly defining ownership, expectations, and workflows.
• Prioritize work in alignment with annual, quarterly, and campaign‑level marketing objectives, helping teams focus effort where it will have the greatest impact. What success looks like • Partner opportunities are integrated early into campaign and editorial planning
• Teams rely on shared frameworks, briefs, and documented guidance to execute partner content with confidence.
• Content quality improves through stronger editorial rigor, accuracy, and consistency.
• Partner activation becomes a scalable, repeatable system, not a series of one‑off requests.

What will help you succeed

Required

• Significant experience in content strategy, content marketing, editorial strategy, or a closely related B2B marketing discipline
• Proven ability to translate business priorities into strategic content plans and recommendations
• Experience and comfort using AI tools to accelerate drafting, editing, and review while maintaining strategic quality
• Technical aptitude and the ability to quickly understand complex concepts and turn them into clear strategic direction
• Strong judgment around messaging, target audience, narrative development, and activation strategy
• Experience working across complex stakeholder environments with competing priorities
• Strong organizational discipline and ability to bring structure to planning work

Preferred

• Experience in enterprise software, B2B technology, or another technically complex industry
• Background in partner marketing, integrated campaign planning, or editorial/content strategy
• Excellent writing skills, with the ability to create clear briefs, plans, frameworks, and recommendations that drive action
• Experience supporting research-driven campaigns, executive narratives, or thought leadership programs

Why you will love being a Dynatracer

• A one-product software company creating real value for the largest enterprises and millions of end customers globally, striving for a world where software works perfectly.
• Working with the latest technologies and at the forefront of innovation in tech on scale; but also, in other areas like marketing, design, or research.
• A team that thinks outside the box, welcomes unconventional ideas, and pushes boundaries.
• An environment that fosters innovation, enables creative collaboration, and allows you to grow.
• A globally unique and tailor-made career development program recognizing your potential, promoting your strengths, and supporting you in achieving your career goals.
• A truly international mindset with Dynatracers from different countries & cultures all over the world, and English as the corporate language that connects us all
• A culture that is being shaped by the diverse personalities, expertise, and backgrounds of our global team.

Compensation and Rewards

The targeted base pay range for this role is $148K to $185K. When determining your salary, we consider your skills, experience, education, work location and internal equity.

Equal Employment Opportunity

All your information will be kept confidential according to EEO guidelines.

We offer competitive compensation, company-sponsored premium benefits, medical, dental, vacation/holidays, company matching 401(k) Plan, etc. Dynatrace is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, sex, color, gender identity, religion, national origin, ancestry, citizenship, physical abilities, age, sexual orientation, creed, disability status, veteran status, pregnancy, genetic status, or any other characteristic protected by law. If your disability makes it difficult for you to use this site, please contact [email protected] . Dynatrace participates in E-Verify, participant information in English and Spanish. Right to work information in English and Spanish. EEO is the Law . To be considered for this position, please upload your resume/CV.

Note to Recruiters and Agencies : Thank you for your interest in Dynatrace. Please note that we do not accept unsolicited agency resumes —do not forward them via our website or directly to Dynatrace employees. Dynatrace will not pay fees for unsolicited resumes, and any resumes received this way will be considered the property of Dynatrace.

Benefits and work-life perks

We offer best-in-class core rewards, including paid time off, financial security benefits, retirement savings plans, and health insurance. Beyond that, you’ll get other benefits and work-life perks designed to make your ride with us even more rewarding.

Mental health support

Our Employee Assistance Program, powered by Telus Health, offers support for you and your family members.

Wellness Days

Four company-designated extra paid days off for you to recharge batteries.

Flexibility

Our hybrid working model and flexible working hours offer you the flexibility you need.

Employee Stock Purchase Plan

Purchase company stock ( NYSE:DT ) at a discounted price and become a shareholder.

Learn & develop

Company-wide learning perks, designated team's learning days, and more.

Volunteering day

A day of paid volunteer time to support a community or cause you care about.

Regular team events

We host Global Culture Parties, Family & Friends at Work Day, Global Breakfasts, Green Weeks, Pride Month, and beyond!

International vibe

Most of our offices and teams are proudly multicultural. English is our shared language, but we embrace and learn from each other's cultures.

Rewards vary depending on your employment type. Some benefits and perks also differ by location — explore your city to see what’s available there.

About Dynatrace

Dynatrace (NYSE: DT) is the leading AI-powered observability and security platform. We're advancing observability for today's digital businesses, helping transform modern digital ecosystems' complexity into powerful business assets.

Our AI-driven insights cut through the noise, allowing customers to focus on what truly matters by automating manual tasks and resolving issues with pinpoint accuracy. Dynatrace offers simplicity, clarity, and reliability at scale to ensure teams can make informed decisions, minimize downtime, and drive their business forward with confidence.