Product Manager, Site Experiences

EverQuote is in search of a Product Manager for the Site Experiences team; you'll play a pivotal role in shaping and optimizing the consumer-facing experiences and underlying infrastructure of EverQuote’s marketplace platform. Your mission will be to deliver seamless, scalable, and high-performing site functionality that drives engagement and value for both shoppers and insurance providers.
This role will initially focus on EverQuote’s new upper funnel platform, helping build a brand-forward, AI-optimized content and quoting experience. You’ll work on a blend of front-end experiences, modular infrastructure, SSR optimization, SEO, and quote APIs, ensuring our site is discoverable, differentiated, and conversion-ready in the new world of AI-driven discovery.
This is a hybrid role requiring being in office several days a week.
The base salary range for this full-time hybrid position is $125,000-152,000. Starting salaries will generally be in the lower part of the salary range provided. Employees, depending on their specific role, level and responsibilities, may be eligible to participate in company variable compensation or equity programs.
What You’ll Do:
As a Product Manager on the Site Experiences team, you’ll work on a wide range of initiatives spanning technical infrastructure, site experiences, content platforms, and operational excellence.

• Partner with design and engineering to launch intuitive, high-converting site experiences that delight shoppers and build trust
• Support rollout of new quoting infrastructure optimized for AI and LLM discovery, real-time rates, and modular content experiences
• Collaborate with engineering teams to prioritize and execute technical upgrades, ensuring high site performance and maintainability
• Work on initiatives that enhance performance (e.g., Core Web Vitals, SSR, etc.)
• Define the roadmap for your areas of ownership, aligning with EverQuote’s broader goals and mission
• Act as the central point of contact for your projects, working across product, engineering, design, analytics, and marketing
• Use data and analytics to measure impact, iterate based on insights, and drive continuous improvement
• Shape the early roadmap for upper funnel SEO/AI discovery channels, including quote surfacing, Schema markup, and LLM-readiness
  

Who you are:

• 3+ years of experience as a Product Manager, ideally with exposure to both technical and UI-driven projects
• A strong technical foundation, you can work closely with engineers, understand technical constraints, and contribute to discussions on architecture and scalability
• Proven ability to manage projects end-to-end, from discovery and definition to delivery and measurement
• Excellent communication skills, you can distill complex ideas into clear, actionable steps for diverse audiences
• Experience collaborating with cross-functional teams, including design, engineering, and analytics, to deliver impactful outcomes
• A customer-focused approach, you prioritize solving user problems and delivering business value
• Familiarity with Agile methodologies and tools like Jira, Confluence, or similar
• (Bonus): Familiarity with SEO, AEO, CMS tools (e.g. Contentful, Sanity), or AI-driven discovery models (LLMs, ChatGPT traffic, etc.) is a plus
• Bachelor’s degree or equivalent experience in a relevant field
  

About EverQuote
EverQuote operates a leading online marketplace for insurance shopping, connecting consumers with insurance provider customers, which includes both carriers and agents. Our vision is to be the leading growth partner for property and casualty, or P&C, insurance providers. Our results-driven marketplace, powered by our proprietary data and technology platform, is improving the way insurance providers attract and connect with consumers shopping for insurance.
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