Cardiometabolic Care Specialist - Ecosystem - Framingham Massachusetts
- Account Management
- Assess and adapt sales and promotion strategies to align with health system account practices, care pathway decisions and managed care impact in the territory
- Develop and update annual health system account plans to build lasting relationships and maximize sales outcomes
- Cultivate relationships with specialists, key health system decision-makers, and stakeholders, leveraging internal resources to tailor value propositions and address specific needs
- Overcome resistance to product prescribing within the health system context, utilizing tailored strategies and research-based account plans
- Represent Novo Nordisk at academic institutions to influence residents and fellows, while tailoring selling strategies and establishing effective account routes for sales growth
- Business Acumen
- Engage broad set of stakeholders
- Exhibit strong understanding of health systems and ability to discuss economics of hospital and/or group, including quality metrics, as needed
- Ability to view, manipulate and extract actionable insights from data to build and execute a business plan
- Manage and prioritize time and resources efficiently to attain maximum results in the sales territory with limited supervision
- Manage time and tasks to achieve maximum customer effect and sales volume
- Utilize discretionary budget for maximum impact on sales
- Clinical Understanding
- Deep understanding of cardiometabolic disease state and patient population
- Identify differentiating profiles between competing products
- Inform health system decision makers, influencers and stakeholders... hospital faculty, medical students, residents, interns as well as attending physicians, nurse practitioners and pharmacy personnel about the use of Novo Nordisk's portfolio of products for care of diabetes, including the approved uses and advantages of Novo Nordisk's products and services for their patients
- Maintain knowledge of the most recent clinical studies to inform customers and address questions, concerns, and objections to the use of Novo Nordisk's products
- Participate in company-sponsored and/or company-approved training programs to constantly improve knowledge of Novo Nordisk's products and competitive products
- Understand how products address clinical needs
- Selling Skills
- Anticipate and respond to customers objections, problems, and concerns
- Ask customer to commit to next actionable step on every call
- Functions as a high-level contributor at meetings, conventions, training programs, and displays
- Communicate activity in the territory by completing monthly reports and other reports as appropriate
- Contribute to the company's sales goals
- Describe and market Novo Nordisk's cardiometabolic product portfolio, emphasizing their features, benefits, imperatives, and which products are best suited for specific patient profiles or circumstances
- Establish call continuum working with internal stakeholders regarding all relevant parties assigned to health system
- Estimate the level of investment, time, human resources, and funds needed to achieve the maximum return
- Facilitate as appropriate other field force customer engagement as needed
- Identify, understand, and evaluate the needs of the targeted accounts and increase sales of Novo Nordisk's products by tailoring the approach for each call on each customer to achieve maximum results
- Implement and manage special marketing and other programs and special projects
- Notify field sales management of any/all account programs or initiatives that could directly or indirectly effect or impact field sales activity
- Recommend sales and marketing strategies based on evaluation of customer needs, dynamics, trends, and competitors' products or services
- Sell and promote Novo Nordisk's cardiometabolic portfolio and services with a focus on endocrinologists, primary care physicians, institutions, discharge planners and other key personnel who make or influence at the health system's prescribing decisions to include large scale presentations to external customers
- Work with Ecosystem Manager to identify and anticipate potential trends, changes to health system conditions and areas of opportunity and incorporate into the district business plan
- Work with Ecosystem Manager to most effectively leverage marketing materials and product information to sell and promote Novo Nordisk's products
- Bachelor's or equivalent degree, and/or Pharm D required
- Minimum of one (1) year of experience working in one or more of the following areas preferred: Pharmaceutical/Healthcare, Sales, Consulting, Customer Service or Military
- Demonstrated ability to drive sales in multiple business channels
- Demonstrated leadership and decision-making ability
- Expert knowledge of cardiometabolic disease state and Novo Nordisk's products is needed
- Intermediate computer skills required (Windows Word and Excel); prior computer experience using sales data/call reporting software preferred
- Must be a self-starter and be able to evaluate options and make decisions on your own with minimal supervision
- Must maintain a valid driver's license
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