Showroom manager

Tonal
Natick, MA

Location

Natick, MA

Employment Type

Full time

Location Type

On-site

Department

Marketing & Revenue

Retail

Compensation

Annual wage $75K – $85K

Who We Are

Tonal is the smartest home gym and personal trainer. It has completely revolutionized the way people work out at home, with its sleek design and advanced A.I. technology. We’ve united a diverse team of experts and decades of research to reinvent strength training, making it more efficient, more effective and more engaging.

With this in mind, we want to bring that same innovative approach to the workplace. At Tonal, we continue our shift of emphasis by growing our instrumental team. We collectively weave our knowledge and creativity, as we redefine the future of fitness. We are passionate about building products that transform lives, and building teams that transform the status quo. Together, we can be our strongest.

Overview

Tonal is looking for a Showroom Manager to lead our Showroom at Natick. In this role, you will be critical in executing our retail strategy. You’ll be leading the sales floor, and working closely with various departments to provide an exceptional client experience. This role reports to the Regional Manager. If you’re passionate about fitness, have a high bar for client experience, and love to think out of the box, Tonal is the place for you.

What You Will Do

  • Develop a deep knowledge and understanding of Tonal’s product and Brand image.

  • Drive an entrepreneurial spirit and continuously innovate to achieve desired results.

  • Lead all store operations efficiently (scheduling, store budget, store maintenance, sales goals, merchandising, and stocking).

  • Drive a profitable showroom by enrolling the entire team to achieve your sales plan; by utilizing company tools to plan to meet sales targets with labor hours strategically; by accurately tracking labor hours and expenses.

  • You are responsible for hours management and scheduling for your team.

  • Connect with your team to develop exceptional client relationships and promote a sales culture to build productivity.

  • Develop an immersive and personalized demo experience to discover clients’ needs and meet their goals with Tonal as the solution.

  • Hold the team accountable for follow-up with in-store leads and drive business to move clients through the sales process.

  • Conduct phone and/or email outreach to clients to communicate updates and follow-ups using Tonal CRM System (Salesforce)

  • Train and develop team members to promote growth and development.

  • Proactively recruit, interview, and select qualified, diverse candidates to build a talent pipeline to achieve business goals.

  • Execute and oversee the hiring process, including interviews and onboarding.

  • Build store presence in the community by fostering positive relationships with clients and other retailers.

  • Implement grassroots marketing initiatives to grow the brand & influence the market.

  • Create a timeline of events for the store by setting-up in-store events with partners.

  • Stay in the know of market growth opportunities & leverage those to benefit store and brand performance.

  • Responsible for ensuring the store meets company guidelines in operating, opening, and closing procedures.

  • Where Standard Operating Procedures do not exist, partner with the corporate retail team to develop policies and procedures.

  • Have an in-depth understanding of competitors in the field.

  • You unpack boxes for inventory as required (boxes can weigh 5 - 30 lbs)

Who You Are

  • 2+ years of sales management experience in retail, fitness, service, or hospitality industries preferred

  • Strong verbal and written communication skills. You’re invigorated by interaction with clients, whether groups or individuals. You are approachable, a good listener, and an enthusiastic brand representative

  • You’re passionate about driving for results.

  • You’re flexible and have the ability to adapt quickly and react positively to business needs and changes in strategies.

  • You’re organized especially with time management, and you follow through on next steps.

  • You’re experienced in understanding sales reports and identifying business trends.

  • Open to working a standard retail schedule, including evenings, weekends and holidays.

  • Applicants are a minimum of 18 years of age.

  • Physical Requirements:

  • Requires bending, stooping, reaching up, and lifting up to 50 pounds.

  • Ability to walk for extended periods of time.

  • Ability to stand for extended periods of time.

  • Ability to perform routine tasks for extended periods of time.

  • Ability to look at a computer screen for extended periods of time.

  • Use of hands and/or arms, while performing client demos.

Extra Credit

  • Fitness industry experience

  • Luxury or high-end product sales experience

  • Proficiency with Apple Products, Google Suite, and Salesforce is a plus

At Tonal, we believe that the unique and varied lived experiences of our teammates contribute to our overall strength. We don’t just appreciate differences, we celebrate them, and we always seek people that represent a wide variety of backgrounds. We’re dedicated to adding new perspectives to the team and designing employee experiences that contribute to your growth as much as you do to ours. If your experience aligns with what we’re looking for (even if you don’t check every single box), send us your application. We would love to hear from you!


Tonal is committed to meeting the diverse needs of people with disabilities in a timely manner that is consistent with the principles of independence, dignity, integration, and equality of opportunity. Should you have any accommodation requests, please reach out to us via our confidential email, [email protected]. All requests will be addressed and responded to in accordance with Tonal’s Accessibility Policy and local legislation.

Posted 2025-10-18

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