Sr Medical Device Marketing Manager

Our long-time client has a proud history of more than 100 years of improving health around the world with orthopedic, trauma, ENT, wound care and robotics technologies.

Reporting to the Sr. Director of Marketing, this role is responsible for managing a defined set of products within a franchise. Responsibilities include working with Global marketing & sales teams to gain insight into market dynamics, collecting voice of customer feedback, and consolidating input into the development of the Global Product Plan. The Sr. Global Market Manager will assist the Sr. Director of Marketing with developing and driving the Global Product Plan. The Sr. Global Market Manager will serve as the Marketing function lead on product development teams as appropriate for the assigned franchise. The Sr. Global Market Manager will prepare financial analyses and business plans to support new product development programs, gather competitive intelligence, and develop relevant market models to support their assigned product categories. The Sr. Global Market Manager will be the product line leader in collaborating with the commercial marketing teams to develop programs to support the global selling organization, including programs to drive sales force readiness and achieve revenue targets for the assigned product lines.

What will you be doing?

• 60%: Works closely with Sr. Director of Marketing and country marketing leads to develop and drive the franchise Global Product Plan, which includes new products, new indications, claim development, and product exit strategies globally. Sr. Marketing Manager acts as marketing lead for NPD process to drive marketing deliverables through key NPD milestones and the launch of new products.

• 30%: Develops and maintains customer relationships, interactions with KOLs and manages surgeon consultant(s). Consolidates voice of customer feedback to understand new unmet needs in market, surgical techniques, and market dynamics. Works closely with Global Sales leadership, regional and country marketing leads to drive assigned product lines.

• 10%: Collaborates with commercial marketing teams to develop downstream marketing plans for assigned product franchise. These plans may include:
• - Limited product launch and full launch plans for assigned product
• - Demo and trade-out programs
• - Participates in developing training plans and training content as needed
• - Works with manufacturing planners to forecast product needs and ensure adequate demo and launch inventory

What will you need to be successful?

• Education: Bachelors degree required; MBA preferred
• 7+ years of commercial experience with the majority specific to the medical device industry
• 5+ years marketing experience preferred.

Experience in Orthopaedics is desired