Technical Sales Engineer - Motion Control, Mechatronics and Automation

We are seeking a highly motivated Technical Sales Engineer with a strong background in mechatronics, motion control, and industrial automation. This role is responsible for driving sales of servo systems, PLC platforms, and robotic solutions by leveraging technical expertise to support customers throughout the sales cycle—from concept through implementation along with continuing to discover new opportunities within the same customer base. The ideal candidate combines engineering knowledge with strong commercial acumen to position complex automation solutions, build trusted relationships, and deliver measurable business value.

Working Hours: Monday through Friday, 8AM to 5PM

Salary Range: $95,000 to $135,000 commensurate with experience in addition to a generous commission plan

Work Location: Brockton, MA/Local Hybrid (regional territory - flexible based on role)

There’s a Place for You at NorthEast Electrical

A career at NorthEast Electrical is more than a job. You’re investing in a brighter, more sustainable future together and joining a team that makes a real difference for our customers. NorthEast Electrical offers electrical products and services to contractors. If it helps bring electricity to an office, home, factory or other building – you can find it here. We operate throughout the Northeast and are part of the Sonepar group, the world’s #1 electrical distributor with over 45,000 associates around the globe.

Being “Powered by Difference” means we respect and value diverse perspectives. Within NorthEast Electrical we offer a supportive culture and great benefits, and as part of the larger Sonepar group, we can offer exciting opportunities to grow your career.

What a day in this role looks like:

• Strong understanding of Mechanical and Mechatronic Engineering principles , with the ability to apply theoretical and practical knowledge to real‑world engineering challenges.
• Proven ability to collaborate effectively in multidisciplinary teams , working closely with mechanical, electrical, and control engineers to solve complex, integrated engineering problems.

• Provide application engineering support, including system sizing and integration strategies

• Conduct technical presentations, demos, and training sessions aligned to Rockwell platforms

• Drive sales growth for servo motion systems, PLC platforms, and complete automation solutions
• Identify opportunities within existing installed base and competitive environments

• Engage OEMs, SI’s, and end users to identify and develop application opportunities

• Develop & present complete automation solutions, system architectures and product selection

• Collaborate with Rockwell Ecosystem partners, internal specialists and sales to deliver complete, customer-aligned solutions

• Maintain opportunity pipeline and forecast accuracy within available CRM tools

• Stay current on emerging automation technologies and industry trends

What we are looking for you to bring to us:

• Bachelor’s degree in mechanical or electrical engineering, mechatronics, robotics or related

OR minimum 4+ years of technical sales experience in industrial automation

• Experience with servo systems, PLC platforms, and robotics applications

• Strong ability to translate technical concepts into business value
• Excellent communication and presentation skills

Preferred

• Experience with major automation platforms (Rockwell, Siemens, Mitsubishi, ABB, FANUC, etc.)

• Experience in linear actuation, gearbox and system sizing to meet performance requirements
• Background in system integration or machine design

• Understanding of industrial networks (EtherNet/IP, PROFINET, Modbus, BACnet,etc.)

What We Offer You

We offer great family-friendly benefits to full-time associates:

• Opportunity to become a shareholder

• Employer-paid short- and long-term disability

• Employer-paid life insurance for spouse and dependents

• Robust wellness program

• Gym reimbursement

• Employee Assistance Program (EAP)
• Generous Referral Bonuses

We’re proud to be a military-friendly company, and our many employee resource groups (ERGs) help you make connections and feel supported.

Learn More About Us

Get to know us on LinkedIn, Facebook, Instagram, and YouTube, and learn how we’re “Powering Progress for Future Generations.”

Learn more at

NorthEast Electrical is part of the Sonepar family of brands:

Equal Employment Opportunity Statement
Sonepar is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

Sonepar and our family of brands are committed to the full inclusion of all qualified individuals. In keeping with our commitment, we will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if a reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please call 843-745-2420 or email [email protected] .
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