Associate Product Manager, Performance Sport Footwear

Who We Are

Reebok is a global fitness brand inspired by its American roots and a passion for movement. With a strong heritage in sport and innovation, we design footwear for athletes and fitness enthusiasts worldwide. Our mission is to help people be their best—physically, mentally, and socially—through the power of movement. We believe that when individuals move freely and confidently, they can fully express their authentic selves.

General Summary

The Associate Product Manager of Performance Sport Footwear helps support category leadership in executing a successful and sustainable product and go-to-market strategy as we return to our rightful place in Sport. This includes day-to-day management and delegated ownership of the product creation process for the Sport footwear range across Global Football, Tennis, Golf and future expansion into additional sport categories.

Key Responsibilities

• Assist / execute the product range and/or category life cycles from conception through sales and distribution. Including briefing, range planning, product review and confirmation, and market adoption
• Assist / create product presentations for team, executives, Go-To-Market (Virtual Handover/Final Check), and any other key milestone meetings
• Have cursory knowledge and understanding of strategy and business objectives
• Prepare, update, and maintain seasonal briefs, visual line plans, forms, and/or templates for product lines and other types of information
• Provide and create content for seasonal sell-in needs
• Actively participate in cross-functional creation process specific to Commercial range (brief handover, prototype review, costing review, Rendered Virtual Samples (RVS), sample confirmation, etc.)
• Effectively and efficiently navigate and use Reebok software tools and systems
• Communicate updates, status quo of relevant projects, and business results to relevant team /project members, business partners, and others in a timely and appropriate manner
• Gather and apply market research and / or consumer feedback to accurately anticipate and fulfill consumer needs, and identify consumers and trends
• Use relevant and appropriate resources to accurately determine, anticipate, and validate current and future trends, competition, retail landscape, and cultural drivers
• Make accurate assessments and projections of competitors' strengths and weaknesses in the global market relative to the Reebok brand, products, and product lines including market presence, tactics, merchandising, and trends
• Maintain current information of Reebok and industry factors that can affect products, such as material, technology, and consumer feedback and insight
• Analyze net forecasting data to assess and validate margin projections and weighted margins
• Analyze buying volume reports to determine areas of the business to invest and drive volume/net sales

Knowledge, Skills, and Abilities

• Experience playing a sport competitively preferred
• Strong awareness of sport movements, specialty footwear usage, and desired athlete benefits from product
• Authentic insight into athlete culture at a youth and high school level
• Ability to “talk the talk” for Sport in a credible way with key internal and external stakeholders and partners.
• Work independently and perform a variety of tasks with different levels of complexity by developing effective plans and organizing their work efficiently
• Think and act in a goal-oriented manner, prioritize, and complete tasks in order of importance
• Meet calendar deadlines and deliverables
• Respond to changing deadlines and deliverables adeptly and with resourcefulness
• Participate conscientiously and with accountability in own, cross-department, and cross-function teams, and facilitate effective team outcomes
• Use analytical skills to propose objective solutions
• Ability to navigate day-to-day tasks at a fast pace, at times with a level of ambiguity

Requirements

• College degree preferred, preferably in marketing/business
• Interest in performance sport/sport culture/footwear culture
• 2+ years of experience in product management, sales, merchandising, development, or marketing.
• Ability to travel, domestic and international
• Strong verbal communication and presentation skills (presenting to large groups expected)
• Computer skills (Microsoft Office), ability to process and understand data and numbers
• Comfortable working on multiple projects at one time
• Ability to take direction and work independently and in team environment

Benefits

The salary range for this position is $60,000 – $100,000, depending on the candidate’s experience, skills, and qualifications. Total compensation may also include a discretionary company performance bonus and a comprehensive benefits package featuring medical, dental, retirement, wellness, and voluntary benefit options, as well as employee product discounts.