Manager, Creator Relations & Social Media

Job Description

Job Description

Do you spend hours falling down the TikTok rabbit hole? Do you discover new brands from your favorite content creators? Allen & Gerritsen (A&G) is seeking a new Manager, Creator Relations & Social Media to join us in Philadelphia and play an integral role in our rapidly expanding creator relations and social media practice that exists within an award-winning independent, full-service marketing agency. A&G Managers have a seat at the table with clients and senior management, and will learn the ropes from a team of integrated PR and digital marketing pros across a wide range of industries and local & national brands. Sound like an exciting opportunity? Read on to see what we’re looking for.

Craftsmanship

Continuously elevate the quality of our creator relations capabilities and partnerships to amplify business outcomes, drive exceptional agency output, and deliver an outstanding client experience.

• Lead activities including the development of content calendars and creator briefs, post scheduling, community engagement, social media moderation, weekly trend reports, and industry and competitor monitoring.
• Research and identify influencers and content creators, and lead the development of campaign briefs and product seeding.
• Manage the end-to-end influencer/creator workflow, from initial campaign concepting and influencer identification, to final content delivery and payment facilitation.
• Participate in and support the development of new business pitches.

Curiosity

Proactively explore the evolving social media & creator landscape to enhance our partnerships and make our contributions to client relationships and the final work stronger.

• Live “chronically online.” Stay connected to culture, trends, and inspiring content to ensure content and solutions resonate with both the brands’ audiences and their business.
• Continuously test and explore new platform advancements, and proactively bring recommendations to internal teams and client conversations.
• Lead ongoing research initiatives to identify, vet, and establish new partnerships to expand our creator network.

Creativity

A problem solver to the core, you’ll constantly seek new approaches to strength your work, ideas, and our teams at large — pushing against the conventional to spark action.

• Support the ideation and development of business-purposeful creator campaigns, social content calendars, ambassador programs, and broader earned-first marketing campaigns.
• Proactively problem-solve and trouble-shoot platform or partnership challenges, bringing recommendations to the broader team.

Culture

You are a present and positive member of our A&G community, demonstrating our values and fostering an energizing and inclusive environment that transcends our walls.

• Actively contribute to fostering a collaborative, high-performance, and inclusive agency culture.
• Consistently practice kindness and respect for yourself, colleagues, clients, and partners.
• Help train and support student interns.
• Take accountability for all work and deliverables produced, consistently going above and beyond to ensure the completion, creativity, and collaboration of great work and most importantly, a great work environment.

Qualifications:

You have 2-4 years of post-graduate, professional experience (agency or consumer brand preferred) supporting influencer/ambassador/creator programs, content development for social media channels, and interacting directly with clients.

You’re fiercely passionate about social media and follow it ferociously both personally and professionally. You’re the first person to tell your friends about a new TikTok trend, you love trying new capability launches on Instagram, and you have a list of favorite creators. Most importantly, you have experience and can share tangible examples of how you’ve leveraged trends to build creator partnerships and/or social content in ways that strategically supported a brand’s business.

You love to write and you’re able to adapt to a variety of different voices and styles. Bonus points if some of your best writing has been in 280 characters or less.

You’re naturally curious about content development across all forms of media; bonus points if you have experience capturing and publishing your own content, but not required.

You’re a detail-oriented self-starter who has experience leading projects, but you’re still eager to learn from your broader team.

You’re always curious to learn more, and you view challenges as new opportunities to build upon your skills and broaden your expertise.

You love to consume the news and stay up-to-date with current trends.

It’s not required but we’d love to hear about any experience you have working with e-commerce and/or affiliate platforms.

Please note this role is based in Philadelphia, and will work in-person three days a week.

Why A&G?

• Join a vibrant team that values creativity, innovation, and making a positive impact.
• Work with a diverse range of clients across industries such as Travel, Tourism, Healthcare, Financial Services, Restaurants, Retail, Food & Beverage, Higher Education, Economic Development and Clean Energy/Sustainability.
• Be part of a culture that encourages continuous learning, professional growth, and having fun while doing great work.
• Collaborate with a team driven by insights, imagination, and tireless collaboration to create inventive brand experiences that evoke emotion, spur action, and create impact.
• Help brands and people transform into the best version of themselves so they can live their purpose each day and have a positive impact on the world.

If you’re ready to take your career to the next level and contribute to transforming brands, businesses, and communities, we’d love to hear from you. Apply today and let’s create something amazing together.

A&G is a fiercely independent agency in the cities where independence was born, Boston & Philadelphia.

Innovation & culture drive its success.

A&G is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer.