Business Planning Analyst - Amazon

At Hasbro, our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. We’re looking for adventurous and curious people who want to explore, experiment, and innovate to come up with the best ideas. Our culture has inspired our diverse team of highly skilled, highly creative, and highly committed individuals for 100 years and we believe the best is yet to come. Are you an experienced Analyst with a passion for e-commerce and marketplace data? We are seeking a Business Planning Analyst to join our team! In this role, you will be a key driver of Amazon business performance, providing strategic insights that inform growth decisions across our portfolio. You will partner closely with cross-functional teams to ensure flawless execution of reporting, forecasting, and performance management while delivering best-in-class Amazon analytics. The Amazon Analyst plays a critical role in transforming complex marketplace data into actionable insights that support high-impact decision-making. You will own reporting across key Amazon performance metrics including retail fundamentals, traffic and conversion drivers, media efficiency, promotional performance, and supply chain health. Your day-to-day will include translating complex business requirements into scalable technical solutions, working cross-functionally with team members to maintain, design and develop reporting to align forecasting, strategic planning, and business optimization opportunities. You will also contribute to special projects and analytics enhancements that deepen our understanding of Amazon consumer and marketplace trends. This is an exciting opportunity to support a rapidly evolving e-commerce business and contribute to products enjoyed by millions of fans worldwide! Let’s grow the Amazon channel together. Effective from the date that Hasbro opens its new Boston location, this position will be onsite Tuesday – Thursday at Hasbro’s new HQ location in Boston, MA. In the interim, this position will be onsite Tuesday –Thursday at Hasbro’s HQ in Pawtucket, RI or at Hasbro’s temporary location in Boston, MA. A day in the life as a Business Planning Analyst: Reporting: Develop and maintain total and category level weekly reporting, by combining multiple data sets required for critical reports such as the POS report and Scorecard. Collaboration and Communication: Gain an understanding of commercial business needs and translate into technical solutions by leveraging data set. Evolve complex, multi-faceted findings into clear business recommendations that can be explained to both technical and non-technical partners. Support the implementation of sales analytics tools and establish understanding of new metrics, context and action to drive share & sales growth opportunities. Combine multiple data sets, determining the best approach and variables, drilling to the root cause through analysis and business knowledge. Retail Analytics: Analyze customer and consumer data and research to identify trends, key indicators, patterns, and insights. Provide guidance and recommendations to Amazon Team on patterns and relationships in data, along with recommendations and opportunities for revenue growth, new ideas, and creative solutions. Communicate analysis using comprehensive, easy to digest methods that will translate into impactful and actionable reports. What You’ll Bring: Bachelor’s Degree in Business, Finance, Economics, Data Analytics, or a related field. 3–5 years of relevant business or analytical experience. Proven track record as a business or data analyst in consumer, digital, or technology fields. Proficient skills in Power BI, Excel (advanced functions, VBA/macros), PowerPoint and Access. Tangible experience integrating multiple data sources for cohesive analytics. Familiarity with Amazon’s Vendor Central reporting platform. Ability to translate business questions/problems into data requirements. Comfortable driving impact analyses from concept to execution. Strong problem-solving skills with attention to data accuracy and efficiency. Understand how to balance technical constraints with business priorities. Able to weigh short-term solutions against long-term goals. Clear, concise communicator across teams and levels. Proactively identify and address risks and roadblocks. We are an Equal Opportunity / Affirmative Action Employer Hasbro is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. If you have a disability and require assistance in this application process and need to request an accommodation, please contact your recruiter or coordinator. The base salary range for this position is $65,800.00 to $98,600.00. The hiring range will vary based on factors such as experience, skills, location and market conditions. Additionally, employees may be eligible for annual and long-term incentives as part of their overall compensation package. Our Comprehensive Benefits Package Includes: Health & Wellness: Medical, Dental, and Vision Insurance Time Off to Recharge: Paid Vacation & Holidays Financial Well-being: Generous 401(k) Match Life & Family Support: Paid Parental Leave Giving Back: Volunteer & Employee Giving Programs Level Up Your Skills: Tuition Reimbursement Exclusive Perks: Product Discounts & More!