Director of HCP Marketing OTC (Dry Eye / Eyelid)

Director of HCP Marketing OTC (Dry Eye / Eyelid)

Location: Boston location preferred but can be remote (Local candidates will report to Waltham office 3 days per week, remote candidates will travel up to 35%)

COMPANY
Thea Pharma Inc. is the newly established US commercial organization of French-based pharmaceutical company, Laboratoires Théa (Clermont-Ferrand). Thea Pharma markets a suite of leading eye-care drugs that have been approved by the U.S. Food and Drug Administration (FDA), including iYUZEH, Zioptan®, Cosopt®, Cosopt® PF, Azasite®, Akten®, and Betimol®, as well as AcellFX™ Acellular Amniotic Membrane and the portfolio of iVIZIA dry-eye drops and eyelid hygiene products. By focusing its parent company’s passion and expertise within the U.S. market, Thea Pharma’s goal is to deliver uncompromising care that enables all stakeholders to envision the future of ophthalmic treatment with eyes wide open.

POSITION SUMMARY

The Director of HCP marketing for OTC is responsible for creating and implementing growth strategies and tactics on the iVIZIA brand.

This role reports to the VP of Marketing and partners closely with Sales, Market Access, Medical Affairs, Regulatory, Compliance, and Operations.

KEY RESPONSIBILITIES

• Lead business planning for the brand: propose objectives, strategies, tactics to increase Dr recommendations.
• Lead the creation of new claims, new messages, new marketing materials for sales, Drs, and patients
• Work with field sales representatives to drive Dr recommendations; implement relevant improvements. Work with sales training to help drive performance.
• Accountable for effectiveness and efficiency of spending: leverage analytics to measure impact of marketing plans & optimize. Manage HCP budget.
• Work in partnership with medical, regulatory, legal, compliance
• Build strong relationships and engage with ECPs to gain insights
• Manage external agency partners

• Lead and develop marketing activities for ECPs; create / optimize Dr education plans
• Build strong relationships and engage with ECPs to gain insights; help plan and attend various trade shows

QUALIFICATIONS & REQUIREMENTS

Required:

• A minimum of 7 years of recent experience in ECP brand marketing in either RX or OTC/Healthcare
• A minimum of 10 years of relevant work experience in the Marketing field
  Experience in managing / leading within a complex matrix organization
• Experience developing Dr education programs
• Experience working with field sales a plus
• Experience in eye care a plus
• Work well in cross-functional team-based culture
• Excellent verbal and written communication skills
• Boston location preferred but can be remote

COMPETENCIES

• Action-oriented and execution-focused
• Data-driven decision maker
• Strong collaborator and team player
• Detail-oriented with strong project management skills
• Comfortable working in a fast-paced, evolving environment

TRAVEL: Expected 35% travel

PHYSICAL DEMANDS & WORK ENVIRONMENT
This position requires prolonged sitting. Additionally, requires eye-hand coordination and manual dexterity enough to operate a keyboard, photocopier, telephone, and other office equipment. Requires normal range of hearing and vision to record, prepare, and communicate appropriately. Additional physical requirements include hearing spoken communication clearly.

• Can hear accurately the spoken word with moderate office noise
• Can apply deductive reasoning and understand complicated issues
• Can follow instructions and work rules and company policies
• Can follow safety and security practices
• Can meet deadlines and effectively deal with work stress
• Can accurately communicate ideas, facts and technical information
• Can maintain confidentiality of certain information

BENEFITS AND PERKS
Thea offers a full suite of employee benefits, including employer-paid medical, dental, and vision insurance; a generous schedule of paid time off (PTO); life and disability insurance; paid parental leave; and a competitive 401(k) company match. Thea is a flexible and entrepreneurial work environment where you will enjoy an inclusive culture and the opportunity to have your voice and ideas directly shape the future of the company.

For U.S. locations that require disclosure of compensation, the starting pay for this role is between $150k to $210k. The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors.

EEO STATEMENT
Thea Pharma Inc. is proud to be an Equal Employment Opportunity employer. At Thea, we not only support the diversity of our employee population, we celebrate the way our team member’s unique backgrounds and experiences contribute to the success of our company. Thea does not discriminate on the basis of race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Thea Pharma Inc. does not tolerate harassment or discrimination of any kind.

ADDITIONAL INFORMATION
Your information will be kept confidential according to EEO Guidelines.

Attention: Job Scam Alert
Thea Pharma Inc. has recently become aware of fraudulent job recruitment emails and postings from individuals claiming to represent the Company. These postings seek personal and financial information in connection with fraudulent opportunities for employment. If you suspect any fraudulent activity or misrepresentation in connection with a Thea job opportunity, please report it to [email protected]

To verify an open role please check our official careers page at https://theapharmainc.com/careers/