Marketing Operations Manager

We’re looking for a data-driven, systems-savvy Marketing Operations Manager to own the infrastructure, reporting, and processes that power Privy's marketing team. You’ll play a pivotal role in ensuring campaign execution is seamless, lead flow is clean and trackable, and our tech stack drives efficiency and insight.

This is a high-impact role for someone who thrives on cross-functional collaboration, building scalable systems, and digging into the data to find ways to drive pipeline and performance.

What you'll do

• Own the marketing tech stack – manage, optimize, and integrate tools like HubSpot.
• Lead database hygiene & lead flow management – ensure proper tracking, segmentation, and routing of all inbound and outbound leads.
• Campaign support – partner with demand gen and lifecycle marketing to execute email campaigns, landing pages, and A/B tests.
• Build reporting infrastructure – create dashboards to track funnel performance, campaign ROI, and attribution insights.
• Enable better decisions – analyze funnel metrics to identify drop-offs, optimize lead scoring, and recommend process improvements.
• Be the liaison to Sales Ops – ensure seamless handoff of MQLs and accurate pipeline tracking.
• Drive operational excellence – implement best practices in tagging, UTM tracking, lead enrichment, and nurture logic.

Requirements

• 3–5+ years in a marketing operations or revenue operations role, ideally in a fast-paced SaaS or ecommerce tech environment.
• Strong hands-on experience with marketing automation (HubSpot required), CRM, and reporting tools (Looker, Tableau, or similar).
• Comfort working with data sets and spreadsheets (SQL a plus but not required).
• Process-driven mindset with a passion for optimization and scalability.
• Strong communicator and collaborator—able to partner with GTM, product, and exec stakeholders.
• Familiarity with multi-channel funnel tracking and attribution models.

Benefits

• High autonomy with no career ceilings.
• Challenging and interesting work.
• Amazing colleagues.
• Competitive salary and equity.
• Work remotely.
• Covered health, dental, and vision insurance.
• Regular team events and off-sites.
• Unlimited PTO and generous paid parental leave.