Account Executive

Account Executive at Salem Media Group, Inc summary:

Sales role focused on new business development for a multi-platform media company, selling radio, digital, podcast and owned media advertising to local, regional and national clients. Responsibilities include prospecting and closing accounts, designing integrated marketing strategies (SEM, SEO, programmatic, OTT/CTV, social, email), meeting revenue targets, and maintaining CRM and pipeline forecasts. Requires 3+ years in B2B/media sales, strong digital marketing knowledge, consultative selling skills, and proven appointment-setting and quota-achievement ability.

Overview:

Account Executive-Boston-Mid Market Media Sales - Salem Media

About the Role

Salem Media - Boston seeks a high-energy sales hunter to drive new business growth across our complete advertising portfolio including radio, digital (SEM, SEO, programmatic, OTT/CTV, social media), podcasts and our unique owned and operated platforms. Combine professional prospecting with digital marketing expertise to deliver consultative, ROI-focused solutions for local, regional and national businesses.

Responsibilities:

• Professionally prospect and close new accounts through cold calling, and strategic outreach using ZoomInfo, Salesloft, social and creative tactics
• Design customized, integrated marketing strategies across traditional, digital, and owned and operated platforms
• Present compelling, multi-media advertising strategies
• Meet and exceed monthly, quarterly, and annual revenue targets
• Build strong client relationships and identify growth opportunities
• Maintain accurate CRM records and forecast pipeline
• Stay current on trends and competitive landscape

Qualifications:

• 3+ years in business development, B2B sales, or media/digital advertising sales
• Proven track record consistently exceeding new business goals
• Strong digital knowledge : SEM, SEO, programmatic, OTT/CTV, social media, email marketing
• Consultative selling approach with exceptional communication skills
• CRM proficiency and data analysis capabilities
• Expert and experienced in appointment setting

What Sets You Apart

You're a relentless prospector who combines hunter mentality with consultant-level expertise. You thrive on turning cold prospects into long-term partners through strategic problem-solving. Resilient, goal-driven, and genuinely invested in client success.

Benefits:

Why Salem?

• Comprehensive multi-platform solutions portfolio
• Uncapped earning potential: very competitive base + commission
• Research and pre-sales support team
• Career advancement opportunities
• Award-winning "Great Place to Work" culture
• Full benefits: health, dental, vision, PTO

EEO Statement:

Come see how Salem is DIFFERENT and why we’ve been certified as a “Great Place to Work” and as a “Best and Brightest” equal opportunity employer.

#advertising #sales #media #broadcast #radio #digital #marketing

#HP1 #LM-JM1

Keywords:

media sales, advertising sales, digital marketing, SEM SEO, programmatic advertising, OTT CTV, prospecting, account executive, CRM pipeline, B2B sales