Director of Strategic Partnerships - Electrical Contractors Channel

About Matcha
Matcha turns multifamily buildings into intelligent energy assets.
Matcha helps multifamily property owners bring EV charging and intelligent energy management to their buildings, connecting charging infrastructure and smart sensors into a single managed system that reduces utility costs and delivers great building amenities. Our hardware-agnostic platform integrates with new or existing EVSE, paired with a turnkey service model and flexible as-a-service leasing options that minimize upfront capital requirements.

What We Do
Matcha coordinates a property's electrical loads — including EV charging, HVAC, lighting, and laundry — through two integrated products:
Matcha STEEP monitors building energy consumption in real time.
Matcha OS manages EV charging sessions, access, and payments.
Property owners pay in a manner tied directly to performance, reliability, and outcomes. With Matcha, energy management becomes a strategic asset for multifamily and commercial property owners.
Learn more:

Role Overview
As Director of Sales – Channel Partnerships, you will own the strategy, development, and growth of Matcha's national electrician and installer partner network. You are responsible for identifying, onboarding, and managing high-quality electrical contractors as channel partners—ensuring consistent, cost-effective, and scalable EV charging deployments across multifamily properties nationwide.

Reporting directly to the CEO and Head of Sales, you will build the backbone of Matcha's installation ecosystem, aligning contractor incentives with Matcha's growth strategy while maintaining high standards for quality, speed, and customer experience. This is a quota-carrying role with significant earning upside tied to your ability to scale the partner network and close deals alongside the sales team.

Key Responsibilities

Channel Strategy & Development
Design and execute Matcha's electrician, turnkey installer, sustainability consultant, and broader channel partner strategy across priority markets.
Identify and prioritize markets and partner profiles to support Matcha's rapid national expansion.

Partner Sourcing & Onboarding
Identify, vet, and onboard licensed electrical contractors starting in the Northeast and expanding nationally.
Ensure all partners meet Matcha's technical standards, pricing models, and customer experience expectations.

Relationship Management
Own and grow long-term relationships with key electrician partners—from independent contractors to regional and national firms.
Serve as the primary point of contact and partner success lead.

Deal Support & Execution
Collaborate closely with the sales and project development teams to support active deals—coordinating site walks, estimates, proposals, contractor bids, and technical feasibility assessments.
Act as a quota-carrying member of the sales team, contributing directly to revenue.

Standardization & Playbooks
Develop and refine standardized scopes of work, pricing benchmarks, and installation playbooks to ensure consistency across all partner-led deployments.

Quality Control & Performance Management
Establish and track KPIs for partner performance including cost, speed, and quality; implement feedback and continuous improvement systems.

Cross-Functional Collaboration
Coordinate with internal sales, operations, and product teams to ensure seamless handoff from contract to construction, and alignment between partner capabilities and customer needs.

Training & Enablement
Develop training materials and certification programs to ensure partners install Matcha systems efficiently and to standard.

Market Intelligence
Gather on-the-ground insights from contractors to inform product development, pricing strategy, and installation design improvements.

Qualifications

Required:

• 5+ years of experience in channel sales, business development, or partner management within electrical contracting, construction, renewables, or related infrastructure sectors.
• Proven track record of building and scaling partner or channel programs from the ground up.
• Strong understanding of EV charging infrastructure, electrical systems, or similar energy hardware deployments.
• Highly operational—comfortable managing both strategy and day-to-day execution.
• Strong relationship builder with contractors, tradespeople, and technical stakeholders.
• Excellent written, verbal, and in-person communication skills. Proficiency with CRM platforms (HubSpot, Salesforce) and professional document development with Excel and PowerPoint.

Preferred:

• Experience working with licensed electrical contractors or general contractors
• Experience working with utilities
• Self-starter with an entrepreneurial mindset and a team-first attitude.
• Knowledge of multifamily real estate and property development cycles.

To apply, contact:

[email protected] with an email subject: “Channel Role- YOUR NAME”