Lia Toyota Wilbraham - Automotive Sales Consultant

The Lia Group
Wilbraham, MA

Job Description

Job Description

Lia Toyota Wilbraham is seeking experienced Salesperson with a proven track record selling new and used vehicles while maintaining exemplary CSI. We are focused on delivering an excellent customer experience and creating long term, repeat business relationships with all our customers.

COMPENSATION RANGE: $50K-$100K+

SIGN ON BONUS: N/A

REQUIREMENTS:

• Punctual and reliable

• Superior customer service skills

• Willing to work evenings and weekends

• Ability to respond well to direction and suggestions of management

• Ability and desire to achieve individual and department goals

• Comfortable speaking with customers over the phone, via email and text, and face-to-face

• Ability to negotiate in accordance with trained method

• Must have a clean and valid driver's license

KEY RESPONSIBILITIES:

• Approach, greet, and offer assistance to customers who enter the dealership lot or showroom

• Develop a very strong understand of automobiles and our offerings; including features, trim levels, capabilities, competitive models, etc.

• Qualify customers by understanding their requirements and interests and using this information to determine the best vehicle and options to fit their needs

• Demonstrate and perform "walk-around" by successfully explaining features, safety, characteristics; perform test-drives and explain warranties, safety ratings, and fuel mileage

• Overcome objections in a highly efficient manner to close deals; negotiate and ask for deals, complete pre-sale documents, work with customer's insurance companies

• Set realistic expectations with customer and guide them throughout the entire vehicle purchasing process

• Develop strong rapport with new and repeat customers to ensure repeat business and referrals; suggesting trade-ins, responding quickly to customer inquiries, recommending various sales campaigns

• Follow-up with sold and unsold clients through various tools and software

• Report to sales manager and general manager regarding new and pending deals, objectives, daily activities, and analysis

BENEFITS:

• Medical, Dental and Vision

• 401K Plan with Employer Match

• Continued education, manufacturer hands-on and web-based training

• Paid Time Off

• Paid Weekly

• An employer funded Life Insurance Plan

• Discounts on services and parts

• Employee vehicle purchase plans

• Company provided uniforms

ABOUT US:

The Lia Auto Group is one of the top 100 automotive groups in the country, established in 1977 by Bill Lia Sr. The group consists of 21 dealerships throughout New York, Connecticut, and Massachusetts, offering a variety of manufacturers including Honda, Toyota, Hyundai, Nissan, Infiniti, Volkswagen, and Chrysler Jeep Dodge Ram (CJDR). Lia also provides rental and full-body repair services at the Lia Collision Center in Colonie, NY.

The Lia Group Companies has since grown to include Vent Fitness, Lia Insurance Agency, BurgerFi, and various commercial properties including Hamilton Square shopping center in Guilderland, NY. Our team of over 1,500 dedicated staff members have delivered quality products and exceptional consumer experiences for over 40 years.

With a long history of success and continuous expansion, the Lia Auto Group provides ample opportunity for development and growth to current and future employees. We offer competitive wages, generous benefits, and a rewarding, safety-conscious work environment. We seek those who can help us take our growth and service to the next level.

COMMUNITY:

We are heavily involved in supporting the communities we live in and work in and look for people to join us in volunteerism and fundraising efforts for many local charities and non-profit organizations.

Posted 2025-07-28

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