Senior associate of retail sales strategy

Wayfair
Boston, MA

Senior Associate of Retail Sales Strategy

"This role is based in Boston, MA"

The base pay for this position is $83,500 - $92,500 per year. The base pay offered may vary depending on location, job-related knowledge, skills, and experience.


Wayfair’s Physical Retail Team is seeking a Senior Associate of Retail Sales Strategy to support Wayfair’s physical retail growth and long term support. The Senior Associate of Retail Sales Strategy will be a part of the Store Operations team that will help craft the Wayfair customer experience playbook to stand up and scale stores across North America.

The Senior Associate of Retail Sales Strategy will work with their leadership team to support in store selling behaviors and activations that lead to increased revenue for both our large format stores and smaller specialty brands locations.

This role will work cross-functionally across the organization both with home office partners, store field support, and store teams to create executable strategies, provide coaching and maintain ongoing communication with the stores teams for the supported programs.

This role is based in Boston and reports to the Senior Manager of Front of House Operations, who is seeking a highly motivated, forward thinking, detail oriented collaborator who will drive execution and delivery of the customer and associate experience. As the retail portfolio grows you should expect to support an increasing number of physical retail stores and offerings.

What you’ll do:
Drive the business by identifying and coaching to selling behaviors within the portfolio of physical retail stores
Develop & maintain effective training with the learning and development team that enhances the customer experience and positively impacts sales growth and operational skills.
Support project initiatives by building materials, creating a rollout timeline, following up on adoption and tracking milestones.
Gather best practices from competitor analysis to improve our in store offerings
Share insights from the field to support the development of long term business strategies
Work cross functionally in partnership with internal partners of sales channels to effectively align on the ideal customer in store experience, particular focus on specialized sales categories
Maintain store KPIs for sales floor experience touch points (ie YoY sales, customer acquisition, conversion, etc)
Support attachment service business like protection plan, rewards programs, and financing to drive additional revenue
Develop long term replicable playbooks to drive sales during promotional activations and high velocity selling.
Collaborate with our B2B partners and Design Services teams to ensure a seamless in store experience for customers and associates.



What you’ll need:
3+ years physical retail experience required, with strong retail operations and selling knowledge preferred.
Experience with coaching and training to drive sales
Preferred experience with an omni channel sales process
Excellent communication skills, with demonstrated ability to launch initiatives
Ability to motivate and educate store leaders in order to drive results by building and maintaining strong relationships
Ability to execute strategy and provide feedback to bring best in class experience to life
Thrives in a high-growth, ambiguous environment with competing priorities

About Wayfair Inc.

Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

Your personal data is processed in accordance with our Candidate Privacy Notice ( If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at [email protected].

Posted 2025-10-06

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