Marketing Manager - 1

Marketing Manager - 1

Littleton, MA - Hybrid

Must be a US Citizen or Green Card holder.

MUST HAVES:

At least 5 years of business-to-business marketing experience with a product-based company.

At least 5 years of website management requirements (experience with WordPress preferred)

RESPONSIBILITIES:

Work with the President and VP of Engineering to execute all aspects of the Company's marketing strategy, including the development of the strategy and concepts, creating content, and leveraging multiple marketing platforms

Manage website and its content using WordPress. Direct and make continuous improvements to the website for Search Engine Optimizations. Handle minor updates and work closely with outside contractors for major changes to website.

Monitor and develop recommendations for SEO and updates as needed

Create and implement marketing campaigns including through the website and pay per click. Develop future campaigns based on Market Research and other data analyses.

Manage and be responsible for the company's marketing spend, and report on ROI metrics.

Implement CRM system for handling sales inquiry data collection and followup by the Customer Service & Sales team.

Plan marketing initiatives that can lead to increased business and revenue such as Trade Shows, Expos, etc.

REQUIREMENTS:

At least 5 years of business-to-business marketing experience required

At least 5 years of website management requirements (experience with WordPress preferred)

Basic understanding of power electronics preferred

Excellent analytical abilities

Outstanding communication and interpersonal skills

Up-to-date on the latest trends and technologies in digital marketing

Excellent project management skills

BENEFITS:

Health Insurance: HMO with HSA, 93% of employee's premium paid by CRI

Vacation: 3 weeks/year

Sick/PTO: 6 days/year

Holidays: 9 days/year

Simplified Employee Pension (SEP) plan

Annual Bonus: Depending on profits, job responsibility & job performance.

Working Remote: Negotiable after period of training

Required Knowledge, Skills, and Abilities: (Hiring Companies ATS Questions):

1. Do you have at least 5 years of business-to-business marketing experience required

2. Do you have at least 5 years of website management requirements (experience with WordPress preferred)

3. Do you have at basic understanding of power electronics preferred

4. Do you have at excellent analytical abilities

5. Do you have up-to-date on the latest trends and technologies in digital marketing

6. Do you have excellent project management skills

7. Do you have experience with WordPress - a plus

8. Must be a US Citizen or Green Card holder.
Employment Type: Full-Time
Salary: $ 90,000.00 Per Year